In the previous blog, I have talked about
the globalization; and this blog will discuss about its advantages and
disadvantages. Globalization made our life more and more convenience, and we
can easily collect information about the other countries. In my opinion, globalization
is good to company and customer, but it also has some drawbacks.
About advantage of globalization, it
globalizes the human resource. If a company hire different nation employee, it
can increase the creativity, because different culture have different idea. Moreover,
those employee can provide the information about his or her country, if the
company willing to access that market. Know well about the background and
culture in target countries helps company easily enter into the market and
being success, because the company already has some general idea of that market,
they can nearly meet the customer needs. For example, McDonald has located in
more than 1000 countries. Although McDonald has a standard menu, the price in each
country is different. Also, each country has different eating culture and
habit, McDonald should made little change in each country, such as ‘Dinner Rice’
is a products in Hong Kong McDonald. Furthermore, hire local employee to work
and manage overseas business can easily to communication with supplier and
customers, using the local language to serve customer can decrease the gap
between customers and the company and become closer. https://www.youtube.com/watch?v=h-HZINQ_I9E
The other advantage of globalization is the
international trade, free trade is exchanging goods and service across international
borders or territories, and it increases the company market share and profit. Samsung
are the good example, it is a Korean company, but we can buy their phone in our
countries. Samsung have well known the needs in the world and expand the market
to the world. At the result, Samsung has gain a lot of market share and being the
biggest competitor in Apple. Also, international trade enable customers buy
many products which are global brand in their country and it is more
convenience to customers. The global brand enter the market will increase competitiveness;
therefore, companies will enhance their product to compete with international brand.
For example, Zara is a clothing store; it is a big competitor to the small
independent clothing store, so the small store will focus on the quality of
cloth and service to protect their market share. https://www.youtube.com/watch?v=XIGpuL-Kkyk
The disadvantage of the globalization is
loss of culture. Nowadays, we can receive any information in the world; we can
collect it through internet and media. These all information will affect to our
knowledge and culture, decrease the uniqueness of each country. Some
traditional and local culture is losing, such as Hong Kong people are supporting
overseas music but scorn local music. Globalization increase the music culture competitive,
there are huge amount of different nation music compete to local music, and people
will separately focus on other countries music culture and ignore theirs. I
think culture is the soul of a country and it represents the country, so we
should protect and develop our country culture.
In conclusion, globalization can be
positive or negative, it makes company more profitable and encourages the global
economy, but it influences our country soul. We should balance both side and
not intensify the loss of culture.